I study processes of market transformation in the building industry and am immersed in the world of high performance building.

I am known for foundational research on taste regimes. My interdiscipinary research and writing connects the fields of consumer research, human-computer interaction, architecture, and design.

I write the Consuming Tech column for ACM Interactions magazine, and my research on IKEA hacking was featured on an episode of the 99% Invisible podcast.

High-Performance Building

Download PDF

Taste Regimes

Why is it that certain ways of doing things just seem right? We answer this question by defining taste regimes: discursively constructed normative systems that orchestrate practice in an aesthetically oriented culture of consumption. Collaborative work with Zeynep Arsel of Concordia University Montreal published in the February 2013 issue of Journal of Consumer Research.

Taste Regimes and Market-Mediated Practice has over 500 citations, including these:

Aspirational taste regime: Masculinities and consumption in pick-up artist training in China

Haiping Liu

Journal of Consumer Culture (2021)

Routines Disrupted: Reestablishing Security through Practice Alignment

Marcus Phipps and Julie Ozanne

Journal of Consumer Research (2017)

The Sociology of Consumption: Its Recent Development

Alan Warde

Annual Review of Sociology, 2015

L'emprise des Marchés

Michel Callon

La Découverte (2017)

Interactions Columns

I write a regular column for Interactions, the flagship magazine of the Association for Computing Machinery’s Special Interest Group on Computer-Human Interaction.